Blog
The FMCG operations notebook
Practical, numbers-first writing for everyone in the FMCG chain, from the company to the shop shelf.
distribution
Where FMCG Distributor Margins Leak
A distributor billing ₹50 lakh a month at 6% gross thinks he earns ₹3 lakh. The real number is usually lower — and the difference never shows up in any report. Here are the five leaks.
FMCGHow Digital Transformation is Reshaping FMCG Businesses in India
India's FMCG supply chain is going digital — but fragmented networks, manual data entry and no real-time visibility still hold most businesses back. Here is what is changing for manufacturers, distributors and retailers.
Free bookBusiness Training
Accounting, GST, schemes, claims, beats and software for FMCG stockists. Short chapters, one idea each.